Oakley’s Greg Lemond Ride in SF! May 4, 2015


Last week in San Francisco, Oakley, Mash and Greg Lemond organized a group ride strictly via social media. We all posted about it, encouraging people from all cycling backgrounds to come along for a chill, no drop ride and crossed our fingers. Would 15 people show up? 20? No one was certain and all we knew was that we’d begin our little jaunt on Market Street at the Oakley store…


When I rolled up at the starting time, there were around 100 people crowding the sidewalks.


Chas from Mash and TCB Courier was the herder of cats that afternoon. He laid down the rules and explained where we’d be going…


Across the Golden Gate Bridge and up Hawk Hill before heading over to Bunker.


Once at the top, all “selfied” with Greg, hung out and descended back down to the coast.


This scene was something else.


That’s when the flats began…


… and didn’t end. Dylan rode all the way from this point back to the city on a flat front tire after giving away his only tube. We rode all the way back to the city together and then I had to bolt to make a photoshoot before the sun went down… What a day!

  • It’s so rad to see the cycling community stoked on my Uncle again. It’s been a long road to get back here. Thanks for the support and the coverage John Watson!

    • Ornotbike

      John, check out some of Nikalas’ work. Bike porn on another level.

    • Tyler Howarth

      wait is Nick Brewer your cousin?

    • Patrick Murphy

      Watched “Slaying the Badger” last night. Makes me sick that I ever thought ill of him for saying his peace.

      Also, your paintings are insane. Any plans for doing a vintage crankset or derailleur closeup?

      • Great movie and a great book. It’s such a crazy story.

        Thanks Patrick, regarding the paintings. As of right now I’m working on a huge piece of Greg’s old Cinelli, for the man himself. It was his first “real” bike. After that I do have some close ups of rear dérailleurs, cranks, etc in mind to paint. Working on a collection for a show next year. You can see my progress on Greg’s piece on my Instagram: @nickalasbladesart

        Thanks again!

  • Lemond looks genuinely happy in every single photo I seen of this ride. Can’t wait to meet him some day.

  • Márton Sógor

    Chas looks like a missionary.

    • Patrick Murphy

      I think he’s a mashionary.

  • Ben Lloyd

    what colour way of the jawbreakers is that? doesnt look like any of the white options on the website?