Built on Baggies

Throwback videos like this are always fun and Endura has embraced their brand’s history of 25 years of making shorts, with their newest video. It even features Joe Barnes!


Graeme Obree’s #BannedByTheUCI

We’ve heard of substances being banned by the UCI but apparel? Endura’s Surface Silicone Topography technology got the kibosh by the UCI at the Vuelta a España in 2015. Who better to explain how all this happens than Graeme Obree, a man who was practically banned by the UCI himself!