When Tyler from Pearl Velo emailed me last month, saying he was going to be closing the shop’s doors on September 1st, I was pretty bummed out. Granted, the only time I have been to Pearl Velo was during the Denver NAHBS and the #Outsideisfree party, but I was impressed with the community’s support of the shop, even during a blizzard.
What Pearl Velo stood for is what we need in US bike shops: selling an experience, not just products. The shop was small, but you could see an intent through it all. Tyler really believed in what he was doing, unfortunately, like everyone, his life changed and as a father, he wanted to spend more time with his family.
If you’re in Denver, swing through Pearl Velo and give Tyler a high-five.