You’ll find mostly women’s apparel hanging on the racks at Boulder’s newest cycling shop, Cassiopeia. Opened in late September, the “female-forward” store features boutique brands like Ostroy, Jelenew, and Fingerscrossed, and doubles as a cycling café and Velospa. Hailey Moore takes a shop visit to Cassiopeia to chat with owner Diana Freeman about the store’s unique business concept, find out what exactly is a Velospa, the membership model, and more!
