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Wahoo Frontiers Episode 2: Peter Stetina

Riding is fun. Racing should be fun. But it’s hard to remember that when focusing on wins and watts, podiums and purses. It becomes exhausting. So there’s a new breed of professional athletes choosing to transition away from the status quo. And though they possess the racing pedigree of their peers, they want to experience the joy of racing again. They’re forging a new Frontier in professional sport. With fresh legs, they’ll define success differently and apply a savvy entrepreneurial spirit to build a career on their terms. One based on performance, and most importantly, fun.

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Pain is Beauty

Professional cyclists are attractive, male or female. This video focuses on the latter. Pain is beauty. Also, there’s gonna be a lot of ‘cross content this week…