Category Archives: Chrome
Chrome’s Heritage Line is Made in Chico

When Chrome began in Boulder, Colorado in 1995, they only had a few employees who did everything from answering the phones to salvaging parts in junkyards. Now Chrome is located in Chico and for their Heritage Collection, it’s very much still hands-on.

Jul 11, 2017 Comments are OFF
Frames for Good Auction

Chrome and REI came together with a selection of contemporary artists and matching them with charities for a custom frame auction. It’s called Frames for Good. The proceeds of each frame will be donated to a charity of each artists’ choosing. The auction begins April 27th at 6:00pm EST to May 7th at 6:00pm EST, so head to Frames for Good to see more.

May 1, 2017 3 comments
Team Cinelli Chrome

Here’s that full length video from Team Cinelli Chrome, featuring clips from Red Hook Crit, a factory tour and interviews with the riders.

Dec 17, 2014 1 comment
Team Cinelli Chrome is Disruptive by Nature

This is just a trailer, but it’s looking pretty good!

“7 riders, a year-long season, 10+ races, 2 wheels, 1 gear ratio, 1 passion, tons of friends, fun, laughts, beers toasted and hours training and chasing the dream all around the world!

Neil Bezdek
Alfred Bobé Jr.
Giovanni Bocchi
Paolo Bravini
Alessandro Bruzza
Kelli Samuelson
Giorgio Vianini”

Nov 2, 2014 Comments are OFF
Chrome is Ready for Fall

Like it or not, fall is here and apparel companies everywhere are “launching” their autumn lineup. The hues for the year are orange, greys and browns. Not much has changed in the outerwear industry, in terms of these colors, but one thing’s for sure, cycling companies have bitten the bullet and begun to match their offerings with classic silhouettes, reminiscent of yesteryear’s garments. Personally, I’m into it. Especially with all these urban hobos riding around on this website.

Check out the newest offerings from Chrome below!


Sep 24, 2014 1 comment