Giro: The Empire is Now Available Jan 4, 2013

Giro’s popular new lace up road shoe, the Empire is now available in both colors, online and at your local Giro dealer. I can’t wait to get my hands on a pair. The quality, as with any Giro shoe is superb. Check out more details and sizing information here, at Giro.

  • andre cheuk

    Can something be “Popular”, if it isn’t even available yet?

    • http://theradavist.com John Watson

      When Taylor Phinney wore these shoes, they were all over the web and Giro’s been getting inquiries ever since. Their Interbike booth had a lot of people asking about them. That’s popular, IMO.

  • http://twitter.com/vectorbug grayson

    Ordered a black pair yesterday! The most expensive riding shoes I’ve ordered (my poor feet!). I hope they don’t introduce more colors right after I get mine, or right after its too late to return my order. I would have loved to see a pop color with the black, even if its hi-viz green on the bottoms.

    I really hated these when I first learned about them. I thought it was an insult to the designers who work at Giro letting a kid (world champ he may be) come on in and design a product (As a designer I’ve had this happen to me) but they really are slick looking, they sound comfortable and warm, which I need up in the PNW.

  • Raymond Walker

    now if they could only make them in a color way that isn’t dumb or dumber… (mind you I don’t necessarily mind the black, but not all of us cyclists go for shiny.)

  • barrierhero

    275 for lace up cycling shoes? no thanks

    • http://theradavist.com John Watson

      Curious what you’d pay for an EC90 outsole cycling shoe?

      • barrierhero

         Its not the sole material, its the laces that just aren’t doing it for me. laces just make it seem cheap to me.

        • http://theradavist.com John Watson

          I dunno. It’s a stylistic thing. I’ve ridden plenty of laced cycling shoes and they never bother me. My point is, the price reflects the materials.

  • http://profile.yahoo.com/3N6LP3TE3XZF3KLN663IJ4UZAY Craig

    “I can’t wait to get my hands on a pair.” i.e. I can’t wait for Giro to send me a free pair. 8)

    • http://theradavist.com John Watson

      :-0

      • quesofrito

        haters gon hate. 

  • http://twitter.com/timothymcn word is bond

    Wish there was a less flashy CW, maybe a matte white.

  • Kyle Scully

    Matte Black Please.

    • http://theradavist.com John Watson

      I agree! Or a dark grey.

  • http://www.facebook.com/people/Eric-Richter/1578852131 Eric Richter

    @twitter-18952133:disqus It’s funny how these things go sometimes. We’d experimented with laced uppers from the earliest days of our footwear development, but we weren’t sure how much interest there would be. Taylor, having played soccer as a kid, really liked the idea, and proved they could be popular. He didn’t design the shoes, but he gave feedback on them and got us fired up to work out the details. I’m not sure we would have made them without him…

  • Aaron Chavez

    CAMO!!! When will the camouflage ones be out?!?