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Industry 9’s New Carbon Mountain Lineup is 100% Made in North America

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Industry 9’s New Carbon Mountain Lineup is 100% Made in North America

From NC to BC, cutting edge carbon technology meets the groundbreaking Industry Nine Hydra hub and aluminum spoke chassis. Introducing the largest i9 carbon mountain wheel offering to date, available now.  The collection includes the Ultralite 280, Trail 280, Enduro 315, Grade 315 and Enduro 355. The new carbon rims are built on a partnership with Canadian carbon manufacturer, We Are One Composites and are hand laid in Kamloops, BC. 

With a complete lineup of ten new carbon mountain bike wheelsets, the new collection provides high-performance options across all disciplines of riding, from XC to Downhill. We Are One represents an ideal partner thanks to their unrivaled quality and reputation in carbon manufacturing as well as logistical advantages from manufacturing in North America. The collaboration allows for quicker and more efficient delivery, a shorter prototyping phase, increased ordering flexibility, and avoids tariff uncertainty surrounding manufacturing abroad. 

Riders have the full assortment of 11 anodized color options as well as fitment options for all modern mountain bike specs. The wheels will be offered in either 24 or 32 spoke counts depending on the application of the wheel. Every wheelset is backed by a Lifetime Warranty.  The new era of Industry Nine carbon mountain wheels starts at $2,250 and is available now. For more information visit www.industrynine.com.

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Revel Bikes’ Fusion-Fiber Recyclable Wheels!

CSS Composites has been working on new recyclable carbon technology dubbed Fusion-Fiber for some time now and have partnered with Revel Bikes to produce their new US-made wheels! What differentiates these wheels from other offerings is that the material is 100% recyclable. Not 1%, not 10%, 100%! This is huge when you consider how much carbon material is thrown away!

This technology inspired Revel to produce their first-ever rim, the RW30.

Revel has rims and wheels available now in 27.5 and 29”. The RW30 is an enduro/trail-rated rim. The 27.5 rim weighs 440 grams and the 29er weighs 470 grams. Of course, Revel worked with their good friends at Industry Nine, and all complete Revel wheels will be built with their hubs. Wheels are available with 1/1 or Hydra hubs and Sapim D-light spokes.

Rims retail for $700 each, 1/1 complete wheels are $1975 and Hydra complete wheels are $2200.

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HED Cycling: Eroica Carbon Gravel Bike Wheels

The newest product from HED Cycling is their Eroica gravel wheels. Weighing only 1340 grams for the pair, these wheels feature HED’s signature Dual-Axis Nipple Alignment, allowing for equal load distribution in any terrain.

Eroica Carbon Gravel Bike Wheels Specs:
Wheel Weight: front 625 grams rear 729 grams
Wheel Size: 700C
Hub: front CL Flanged, 12x100mm, rear CL Flanged, 12x142mm
Spokes: Sapim Laser
Spoke Length: front 284mm, rear 280/284mm
Spoke Cross: 2x
MSRP: starting at $1,100

Bontrager Announces a Free Lifetime Warranty on their Carbon Wheels

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Bontrager Announces a Free Lifetime Warranty on their Carbon Wheels

Bontrager announced a major change to its warranty program for carbon wheels recently, upgrading the program to include a lifetime warranty against defect while keeping the Carbon Care Wheel Loyalty Program, which offers free replacement or repair of any Bontrager carbon wheels that sustain damage from riding within the first two years of ownership. This new lifetime warranty covers all Bontrager carbon wheels for road and mountain bikes and comes at no additional cost to the purchaser. It includes all Bontrager carbon wheels purchased aftermarket as well as those that come stock on Trek bikes. This program applies to the original owner only.

Boyd Cycling’s CCC Alloy Gravel Wheelset Promises Durability

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Boyd Cycling’s CCC Alloy Gravel Wheelset Promises Durability

Today Boyd Cycling announced the latest wheel to enter their alloy gravel wheelset division, the CCC. These wheels are lightweight and durable, complementing Boyd’s current carbon Pinnacle 700c and Jocassee 650b offering. Best of all, they come in at a $700 price point.

The CCC got its name from the Civilian Conservation Corps, a voluntary public unemployment program designed to provide jobs during the Great Depression. Still to this day “Old CCC” roads can be found deep in the wood. CCC wheels feature:

-6069 series alloy rim weighs in at 415 grams in a 700c size and 395 grams in the 650b.
-Built with Boyd’s own Quest Disc Brake hubs
-Complete wheelset 1515 grams for 700c set and 1475 grams for the 650b.
-Spoke options 24f/28r and 28f/32r
-Built with Pillar Wing 20 spokes and external brass nipples.
-Hubs:Shimano Hyperglide, Sram XDR, and Shimano Microspline drivers and feature tool-free swapping of axle end caps and drivers.

Believe the Hype: Hardtail Riding with the Zipp 3ZERO MOTO 29er Wheels

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Believe the Hype: Hardtail Riding with the Zipp 3ZERO MOTO 29er Wheels

When someone makes a big marketing claim, one that promises “compliance”, superb strength, and a ride quality unlike anything else on the market, I can’t help but roll my eyes. This reaction is a sentiment that I’m sure you, the readers of this very website, also feel! The cycling industry is always coming out with the next best thing and trying to get you to buy it. That’s why when I take on something to review, I like to really give it a go because if I’m going to tell you something is worth your hard-earned money, it damn well better perform.

Please don’t mind this introduction, I just wanted to explain how long I’ve been thinking about writing this review and how it’s going to seem that I was paid to sing the praises of these wheels. Spoiler alert, I was not and yes, these wheels really do live up to the marketing hype!

For the past 10 months, I’ve been riding the Zipp 3ZERO MOTO 29er wheels on my hardtail and I am a firm – pardon the pun – believer that these wheels are the best thing to hit the MTB market in some time.

Well Used and Highly Abused: Industry Nine’s Backcountry 360 Wheels with Hydra Hubs

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Well Used and Highly Abused: Industry Nine’s Backcountry 360 Wheels with Hydra Hubs

MTB wheels, especially the ones with aluminum rims, are easily the most abused product in my bike closet. They’re also the hardest to review, honestly. Reviewing wheels accurately and in a comprehensive way can be as elusive as a fast friend’s wheel in the woods. When Industry Nine gave me a set of their Backcountry 360 wheels, featuring their new Hydra hubs last year, I was amazed at not only the build quality of the wheels but the vast improvement of their newly-engineered Hydra hubs. Read on below.

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Easton’s New EC90 AX and EC70 AX Wheelsets

For those looking to build up a new gravel bike, Easton has two new wheelsets specifically designed for higher volume tires to be run at off-road pressures, the EC90 AX carbon disc wheelset ($1549.99), and the more affordable EC70 AX carbon disc wheel (USD: $1199.99). These rims have an internal width of 24mm and are in stock now at Easton.

Read on below for more details and specifications.

HED’s new Cross Country Raptor 29er Wheels

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HED’s new Cross Country Raptor 29er Wheels

HED has been making rims and wheels for a long, long time. 35 years in fact! They’ve taken all they’ve learned in that time and have developed a new cross-country wheelset, unlike anything they’ve made in the past. The HED Raptor 29er wheels utilize HED’s DNA profile and CNC drilling technology, offsetting the nipple bed to align with the spokes, this patent-pending technology is what HED has dubbed their Dual-axis Nipple Alignment (DNA) rim profile. This alleviates any uneven strain on the nipple and minimizes spoke bend, making for a lighter, stronger wheel with less maintenance. These new wheels utilize a wide, 25mm internal/31mm external width, making them ideal for 2″ – 2.5″ 29er race tires. Each rim is manufactured inside HED’s Minnesota factory from 148 hand-laid sheets of carbon, resulting in a 380g rim. These tubeless-ready clincher rims are then laced with 28 Sapim Laser spokes to a number of hub options including HED Brick House Hubs, Onyx or Industry Nine Hydra. The Raptor begins at $1,070.00 per wheel.

Head to HED for more!

Industry Nine Introduces New Ultralight 235 CX TRA in 700c and 650b

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Industry Nine Introduces New Ultralight 235 CX TRA in 700c and 650b


With more and more drop bar bikes adopting MTB tires, Industry Nine believes wheels need to be updated. From tire fit to drivetrain spec. The TRA, or Torch Road Alloy, was designed to accel in a space where a road-focused wheelset might not be enough, but a straight-up mountain wheelset would be overkill. Ideal scenarios for the TRA line-up would be in the CX start grid, fast moving, light-duty off-road explorations, or hammering out long days on Forest Service roads.

See more at Industry Nine!

A Pre-Ride Preview of Industry’s Nine’s New i9.35 Disc Road Wheels

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A Pre-Ride Preview of Industry’s Nine’s New i9.35 Disc Road Wheels

When it comes to photographing bikes, I’ll always opt for dirty over clean, but some things are just too damn good to wait for that all-so-familiar Southern California gold dirt to cake itself inside every crevice. Case in point: Industry Nine’s new i9.35 Disc road wheels. Previously, we’ve looked at their AR25 disc road wheels, which are still some of the best disc wheels I’ve ridden*. However, if you’re looking to shave a little bit of weight, add the durability of carbon rims, and better aerodynamics, then the i9.35 wheels are another great option in the marketplace. Let’s take a look at them in detail below.