I must say, the pandemic has made all of us a little stir-crazy, but clearly the team at Santa Cruz have put their free time to use with the new 5010 launch. Now that’s a video!
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Creepy Fatigue
Back in November of 2019, an Instagram message popped up from Mark Scott.
“Me, Krunk Shox [Alex McGuinnis] and Santa Cruz are planning a little road bike trip to Belgium in January. We thought it’s something that you’d be interested in being part of.”
The answer was simple: “[Expletive deleted] yes.”
Back in the ‘80s, before Mark, Krunk, and Santa Cruz bikes were even born, a 19-year-old me went to Belgium to become a bike racer.
Back then, if you were an aspiring North American bike racer of any note, you went to Europe to hone your craft. You could absolutely race bikes in places other than Europe, but it was most definitely the world center of cycling.”
Check out this full story at Santa Cruz Bicycles.
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Into ‘Im, Chile
Prior to the pandemic, Santa Cruz Bicycles sent Josh “Loosedog” Lewis, Iago Garay, Mitch Ropelato and Romain Paulhan down to Chile to find dusty, loose, and rugged trails. This video is the result and is highly worth your time to watch!
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What The Heck?
Danny Macaskill rides the new Santa Cruz ebike, the Heckler.
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Santa Cruz Bicycles Unlocks Downieville and Race Registration is Monday at 8pm PST!
After covering the Downieville Classic for three years now, I can honestly say if it’s the only MTB race I cover each year, then I’m a-ok with that! The Sierra Buttes Trail Stewardship is the feature in Santa Cruz’s new video, featuring their eMTB the Heckler. If you want to race Downieville this year, I highly suggest it, just don’t miss race registration on MONDAY, February 17th at 8pm PST!
Wanna see our coverage? Hop on over to the archives…
Radar
Common Ground: Win a Megatower and Support Trans-Cascadia
Trans-Cascadia is a backcountry stage MTB race that takes place in some of the most remote places in the Pacific Northwest. This year, they’ve teamed up with Santa Cruz to raffle off a new Megatower with all the fixin’s. Head on over to throw down $10 for your chance to win!
Reportage
A Little Bit (Cross) Country, a Little Bit Rock and Roll: Testing Out the New Juliana Joplin CC 29er
I don’t know what to title it. But the bike is really fun, so this is worth the read. I like to think that the writing is also fun, making it double worth the read.
The bottom line at the top: The new Juliana Joplin ups the “raucous trail ability” of its predecessor a few ticks with the new build: feeling right at home pointing down chunky and steep serpentine terrain, while somehow maintaining that xc pedal-ability we sometimes care about. While the positioning of the historic Juliana Joplin, which launched with the brand in 2013, pointed towards super-capable cross country, this bike and its lineage have always pushed the boundaries of the technical ability of a bike that can still pedal fast.
Radar
Santa Cruz Bicycles: the New Tallboy
Luca Shaw takes the new and improved Tallboy out on the World Cup course to make it to the XC finish… Discover the new Tallboy for yourself at Santa Cruz Bicycles.
Reportage
Riding Utah’s Thunder Mountain: a Trail with Residual Harmony on Santa Cruz Reserve 37 29er Wheels
If a trail is made by humans, versus game or erosion, does it carry along with it historical remnants of the trail builder’s psyche? Humans use tools to create trails and these tools are guided by feats of strength, both physical and mental. What happens when strength is combined with emotion? Are those emotional remnants carried along the path, forever altering the harmony of its intentional meanderment? Trails are all about control. Direction. Intention. Is there a marking of metaphysical energy within them?
Reportage
The New Santa Cruz Stigmata Got Chubbier… and Lighter
Last week, we looked at the new Juliana Quincy, through the eyes and words of Amy Jurries and today, I’ll be taking you through the new Stigmata, as someone who rallied and loved the last model. How does it compare? Read on below.
The Santa Cruz Stigmata was truly one of the first disc all-road bikes that opened my eyes to not only what an off-road bike could be, but what it should be. I loved it so much that it influenced the geometry of my Firefly, yet that initial Stigmata review was over four years ago. A lot has changed in that time and the Stiggy was long overdue for an overhaul, mainly in one specific area, the tire clearance!
Reportage
Meet the New Quincy: Juliana’s Answer to the Popular Santa Cruz Stigmata
First Impressions: Meet the New Quincy – Juliana’s Answer to the Popular Stigmata.
Words by Amy Jurries, riding photos by Ian Collins, and bike photos by John Watson
Quincy, California sits at the northern end of the Sierra Nevada mountain range. It’s in the heart of California’s Gold Country where in the mid-1800s, miners from all over the world came for their chance at striking it rich. It’s in part thanks to the Gold Rush that within spitting distance of town, you have access to hundreds of miles of mountainous dirt roads.
While the town itself is small, with not much more than a movie theater and a few places to shop, each year around September the population swells with the crazy two-wheeled set for Grinduro weekend. Juliana’s new drop bar bike, the Quincy, is 100-percent made to rule on this terrain. Before Sea Otter, I was invited down to hang out with the Juliana/Santa Cruz team and test out the Quincy. With a 40+ mile ride in the mountains around Big Basin Redwoods State Park, we rode hard on everything from tarmac connectors and loose chalky gravel to branches, mud, and gopher-hole-checkered grassy downhills.
Radar
NAHBS 2019: Santa Cruz 650b and 700c Reserve Wheels for All Road Bikes
When it comes to carbon MTB wheels, Santa Cruz’s Reserve line is quite the deal. With modern rim profiles, minimal branding, and a lifetime warranty, they’re hard to pass up. All they needed to do was offer their rims in dropbar, or all-road friendly shapes. At NAHBS 2019 they did just that, now offering 700c and 650b Reserve Rims, with the same warranty as their MTB rims, all for a retail of $599 a hoop. See more features below.
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Santa Cruz Bicycles: Stoked on MS Bronson
For just £5, you can win this Stoked on MS Bronson from Santa Cruz and help raise money for Overcoming Multiple Sclerosis to help people with MS live long, healthy lives. Check out the full story at Santa Cruz’s blog and buy a raffle ticket at Just Giving.
Reportage
The All New Carbon Santa Cruz Chameleon Hardtail
The Santa Cruz Chameleon AL was a bike that really stood out from last year’s reviews. It’s capable, versatile, and affordable, especially when stacked against Santa Cruz’s other offerings. What about riders who love the Chameleon but want the frame to be made from carbon? Well, today Santa Cruz announced just that.
Radar
A Hardtail for Hypebeasts: Supreme x Santa Cruz Chameleon
Do not adjust your phone, pad, laptop, or desktop computers. This is a real collaboration and you know what? I think it’s awesome. In a completely surprising move, Supreme, purveyors of random wares and streetwear, have teamed up with Santa Cruz Bicycles on a limited edition Chameleon hardtail. Check out the preview at Supreme and expect this to “drop” shortly. Thanks to Johnnie Davis for the heads up! Rumor has it retail will be $2,500.
Check out our review of the Santa Cruz Chameleon in the Related sidebar.
Radar
Steve Peat’s GAMBLE Section
The great Steve Peat’s chapter in the movie GAMBLE is well worth the watch. So much so that Santa Cruz released his section to the web for free.
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Help the Sierra Trails and Win a Bronson in this Year’s $5 a Foot Fundraiser
You don’t have to live in California, or ride trails in the Sierra, to help the Sierra Trails raise money for their efforts. This year’s $5 a foot fundraiser throws a custom, special edition Santa Cruz Bronson in the ring for a prize.
If you’re not already familiar with $5-Bucks-a-Foot, it’s the Butte’s annual fundraiser where people buy feet of trail ($5 = 1 foot) to enter themselves for a chance at win a Santa Cruz bike. Over the years, $5-Bucks-a-Foot has raised more than $300,000 in funds that have built amazing new Lost Sierra trails like Mills Peak. Enter to win at Sierra Trails and we’ll see ya at Downieville in two weeks!
Check out more photos of this handsome Bronson below!
Radar
The Syndicate Takes to Les Gets
Crankworx Les Gets is the backdrop for the latest video from the Syndicate, Santa Cruz’s downhill team. Check it out for some behind the scenes from Jason Marsh and PA Roche as the legendary Steve Peat tries to wrangle them to a common goal: domination.
