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Rounding out the 2018 Sierra Buttes Triple Crown with Grinduro in Quincy!

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Rounding out the 2018 Sierra Buttes Triple Crown with Grinduro in Quincy!

Grinduro is my favorite cycling event of the year and when you include it in the Sierra Buttes Triple Crown, alongside Lost and Found, as well as Downieville, you’re in for a hell of a weekend. In its fourth year, you could tell the event is dialed but that’s mostly due to the amazing venue that is the Quincy Fairgrounds, Giro, the volunteers, the sponsors, and the Sierra Buttes’ impeccable ability to show everyone a great time!

Side 2 Side with the Giro Aether MIPS

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Side 2 Side with the Giro Aether MIPS

While I don’t plan to be “twistin my body from side 2 side” anytime soon on my road bike, it’s comforting to know that like technology, cycling safety design is progressing at a – pardon the analogy here – breakneck speed. I’ll be honest, I don’t often do helmet reviews but I’ll admit I was really upset when Giro canceled the Atmos helmet. As a guy with a large dome, the Atmos fit me quite well, didn’t look obtuse, and felt great, even after long, hot days in the mountains. Later, Giro launched the Synthe, which I liked enough to make a Radavist edition, which I still stand firmly behind. So I’ll be honest with 100% transparency here. I really didn’t feel the need to talk about Giro’s new Aether MIPS when it launched today but upon my second ride in the helmet this morning, I was sold on both the comfort and the safety features of this revolutionary design…

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Giro Launches the Aether MIPS

If there is one piece of technology that can save your life, it’s a helmet. But that doesn’t mean you should have to sacrifice fit, functionality, and yeah, fashion in the process. Giro’s new Aether MIPS looks to solve all three. Check out more at Giro and tech specs below.

The Future for Giro/Bell/Blackburn and Vista Outdoors

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The Future for Giro/Bell/Blackburn and Vista Outdoors

I wanted to share this article with you, outlining the financial decision of Vista Outdoors to sell off Giro/Bell/Blackburn, which the company states it had plans of doing so before the outcry a few months back.

“Vista’s firearms and ammunition sales had already been soft for several quarters when the company found itself in the spotlight following the Parkland High School shooting in February. On March 1, REI, MEC and some independent retailers said they would stop ordering Vista products because of Vista’s lack of response following the shooting. Although REI and MEC don’t sell firearms, they sold Bell, Giro, Blackburn and other Vista Outdoor outdoor cooking and water sports brands.

“We have been on this path … way before any of the noise came about eight weeks ago.” — CEO Chris Metz

In an investor conference call Tuesday, Vista Outdoor CEO Chris Metz said the canceled orders had little effect on the company. Answering an investor question, Metz noted that REI represents less than 1 percent of the company’s total sales.”

Continue reading at Bicycle Retailer. Thank you for your patience and understanding in this issue.

Radavist x Giro OD Green Capsule Collection Information

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Radavist x Giro OD Green Capsule Collection Information

We’re really stoked on our collaboration with Giro Cycling on an olive drab capsule collection. This set includes a Synthe Helmet ($270), VR90 Empires ($300), and DND gloves ($25), all in color-matched OD green. This collection drops on Monday, so ride over to your local Giro dealer to place an order today to ensure you can get your size. A small run from this collection will be live on Giro.com come Monday morning, but to ensure you can order what you want, make sure you head to your local dealer ASAP.

Thanks to @alonsotal for looking so sharp! We’ll post another reminder on Monday, this post is just giving you a heads up so you don’t spend all your paycheck this weekend. You can see more preview photos at our Instagram.

Giro’s Grinduro Code Techlace

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Giro’s Grinduro Code Techlace

If you missed out on this year’s custom Grinduro shoe offering from Giro, now’s your chance to get your hands on a pair of these vibrant kicks. Available only in the Code Techlace model, these are available for ordering now from your local shop, or online at Giro.

Giro’s New Empire E70 Knit Road Shoes

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Giro’s New Empire E70 Knit Road Shoes

Giro has a few new products launching this year and next, but these are my favorite, hands down. These knit road shoes take design hints from sneaker companies and include both old and new colorways from Giro’s footwear catalog. For those looking for off-road knit shoes, the Empire Knit VR70 is coming out shortly as well. Check out more information at Giro.

Giro’s Limited Edition Lava Shoes

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Giro’s Limited Edition Lava Shoes

For fans of the lace-up Empire SLX and VR90 shoes from Giro, looking for something a little different, check out these special edition cycling shoes, aptly dubbed “Lava.” Made with reflective black paint, with an orange overlay, these are in stock now at Giro and can be ordered from your local dealer, but act fast, they’re almost out of stock!

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The 2016 Grinduro Video

Here it is, all the fun times from Grinduro in a recap video, straight from Giro. Enjoy! If you’ve got a video of your own, share it in the comments!

Soakin’ in Sierra Nevada at Giro’s Grinduro

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Soakin’ in Sierra Nevada at Giro’s Grinduro

Has it really been a year already? A full year since Giro’s Grinduro debuted in Quincy, California. Grinduro is a 63 mile route through Sierra Nevada – you know, those rad mountains, not the beer – with four timed segments. There’s a fire road climb, a fire road descent, a road time trial and a ripping section of singletrack. The event takes place on Saturday, but many people make it a weekend endeavor. Mostly because if you’re going to drive all the way to Quincy, you might as well stay a while. It costs money to race, but all proceeds from the event go to support the Sierra Buttes Trail Stewardship. If it weren’t for their organization, or the volunteers, this event would have never taken off like it has.

Set in the Quincy Fairgrounds, the layout of the event stayed mostly the same. There were car camping spots, RV spots, a marketplace, food vendors and plenty of places to party.