Reportage

Tom Schuler’s 7 Eleven by Peter D’Antoni

For anyone that watched cycling in the late 80’s, this bike should look familiar. Before Merckx built the team 7-Eleven frames, Landshark and Serotta had built their fair share of “Huffy” team bikes. On a recent group ride in Milwaukee, Peter from COG Magazine found himself cruising next to Tom Schuler, of 7-Eleven fame. This 1987 National Champ still rides his team bike, which is in perfect condition. It’s hard to imagine someone holding onto a bike for that long in this day and age but when you were a part of a legacy, that’s all the reason you need.

Peter was kind enough to send over some amazing photos of this Serotta-built team 7-Eleven. Check out more below.

Click on the above photo to launch the gallery, or here to open in a new tab.