Category Archives: Specialized
Call it a Comeback: Specialized Brings Back the Sequoia and its Versatile Design

The Specialized Sequoia was first designed by Tim Neenan in the early 1980’s. Later, Jim Merz improved upon the design of this versatile bicycle. While the 1980’s steel Sequoia had a certain panache, the aluminum models of the 2000’s somehow lost their sex appeal. Maybe it was the industry at the time, or maybe it was the “hybrid-looking” silhouette of the bike, but whatever the reason, the Sequoia died out in the 2000’s. In its time however, the steel Sequoia from the 1980’s received a cult-like following.

“In the early 2000’s, Bicycling Magazine asked several industry luminaries what they thought the best bike ever built was. Grant Petersen, founder of Rivendell Bicycles, nominated the 1983 Specialized Sequoia.” Adventure Cycling, August 2003.

Fast forward to modern times. The cycling industry is enamored with the outdoors. Bikepacking, touring, bicycle camping and S24 rides are all the rage. Hell, even Adventure Cycling is celebrating the Bikecentennial this year! All the brands have taken a stab at designing the best-suited bike for the aforementioned activities. While Specialized wasn’t by any means the first to the party in terms of “adventure bicycles,” they have staked their claim to the movement. (more…)

Jul 10, 2016 203 comments
Adventure Dispatch: Ty Hathaway

In the first of Specialized’s Adventure Dispatch mini-documentary series, our friend Ty Hathaway hits on a theme that we bring up often here at the Radavist: using bikes to seek out the places very few people know about, let alone see – even in a place as densely populated as Los Angeles.

Apr 12, 2016 10 comments
Thomas Slater for Yonder Journal

I could try to paraphrase this project, but instead, I’ll leave it to the pros:

“Anyone concerned with things like time and efficiency will go from A to B by planes, trains, or automobiles. In fact, a bike would rarely even factor into the equation. But for those more focused on reinforcing friendships, seeing new sites, and exploring Australia’s interior than punching the clock and making “good time,” you go for a ride.

In the case of the latest Yonder Journal trip, the gang rode from Sydney to Melbourne on our Diverge, opting against the obvious choice, the Princes’ Highway. There were dirt roads, paved roads, snow-capped mountains, and plenty of good times along the self-supported way.

To celebrate the trip, we worked with one of our favorite illustrators, London-based Thomas Slater, to create bottles, shirts, and even bike paint jobs, that reflect the icons of Australia, albeit stereotypical ones, in his tongue-in-cheek style. The color palate is all drawn from nature, taking cues from the Outback and midnight sky, and of course, the gear itself is of the utmost quality.”

See the bottles and shirts at Specialized and if you haven’t read the Yonder Journal posts, don’t miss those either!

Mar 21, 2016 Comments are OFF
Mission Workshop: Ask a Founder – Mike Sinyard

October 10th brings about yet another Ask a Founder event at Mission Workshop. This time, it features Mike Sinyard of Specialized Bicycles.

“The Founders Event was created in effort to pull the curtain back and learn more about cycling brands that we respect. We as an industry tend to focus on the stunning finished parts but not as much on the struggle it takes to get there. For the event we simply turn the cameras on, step back and watch the story unfold. We cover the inspiration behind ideas, the projects that never got off the ground and everything in between.

For our fourth installment of this project we present to you the relatively unknown founder of one of the cycling world’s leading innovative forces. Mike Sinyard of Specialized will now take your questions. Join us Saturday October 10th at 7PM PST to watch Mike live on Bikemag.com. Be part of the event by asking Mike a question via Twitter using “#AskSinyard” as the hashtag. Live audience space is limited, if you can make it to Mission Workshop San Francisco, email [email protected] for a seat.”

Sep 21, 2015 Comments are OFF