Category Archives: shops
Oakley’s In Residence Workshop in London

Cycling isn’t a new thing for Oakley. As a company, they didn’t see a potential market and invent a legacy or shift marketing dollars in order to tap into it. From supporting Greg Lemond back in the day to working with Mark Cavendish on modern eyewear. They’re an iconic staple heavily vested in creating not only performance eyewear for professional athletes, but supporting scenes and dare I say cycling’s outlying “cultures.”

Their In Residence spaces are designed around a specific use or program. It began in Los Angeles with a Studio, which centered around the art surrounding LA skateboarding and has now moved onto London, where the In Residence Workshop operates as a hub for cyclists.

Nestled on Exmouth Market, a small one-way street that shuts down to vehicular traffic at night for the pubs and restaurant patrons to enjoy, the Workshop is an ideal pre or post-ride meet up. There’s coffee by Prufrock, exhibitions by Spoke London, free Seabass Cycles-operated mechanics area, maintenance workshops with the London Bike Kitchen, weekly rides by East London Fixed, movies by the Bicycle Film Festival and yes, free wifi.


Jun 8, 2015 5 comments
Mellow Johnny’s Frame Builder Happy Hour in Austin
bike builder happy hour poster_EMBED

Hey Austin, Texas, you (we) have a lot of great framebuilders in town. Many of which can build you a completely custom bicycle for less that what you’d pay for a made-by-machines carbon high end frame. Understandably, it’s difficult to commit to a high-dollar item, but Mellow Johnny’s has put together a meet and great happy hour on June 12th in order to lower that barrier for entry.

Head over to Mellow Johnny’s for more information and you can trust that these builders are more than capable at delivering a product you’ll want to always ride.

May 25, 2015 4 comments
A Pitstop at American Cyclery
Inside American Cyclery

While en route to Eroica California, we took a pit stop by American Cyclery in San Francisco for some last minute vintage componentry. You know, essentials like 14-28 freewheels, toe straps, toe clips, bar tape and bottles. There were a lot of bikes that needed to be built up for Eroica, each requiring necessary minutiae.

American Cyclery has two shops across the street from each other. One is a bit larger and has mostly new, modern bikes for sale, while the rafters are filled with vintage mountain bikes ranging from Cunningham to Steve Potts. The other is almost entirely vintage road and track bikes, with various bits of cycling memorabilia strung about.

The real honey hole in AC is the basement where the owner Brad keeps all of his various cycling publications. Ranging from the original Fat Tire Flyer zines to his old newsletter, the Bicycle Trader.

We only had a few minutes at American Cyclery, but I liked what I saw and can’t wait to return with a bit more time to shoot some of Brad’s amazing bicycles. Check out a few quick photos in the Gallery.

Apr 14, 2015 11 comments
The Athletic Portland
The Athletic Portland

The growth of a brand from an idea on social media to a brick and mortar store is always inspirational. For Portland, Oregon’s the Athletic, their brand began with a simple idea; designing socks, and has transformed into an entire retail space nestled in NorthWest Portland. In the few years the brand has existed, they’ve released dozens of designs online. Their most notable being a pair of turquoise 6″ tall socks embroidered with the PDX airport’s carpet pattern.

While their PDX Airport Socks might be their most famous work, the Athletic has worked with a number of small companies, as well as cycling teams to create that last essential piece of their cycling wardrobe. While most of their stock just so happens to be, you guessed it; socks, a lot of what the Athletic is doing reaches beyond that.

As the name implies, they are showcasing a particular façade of sports. Not necessarily the most current team’s rankings or franchise gear, but the art and culture that is inspired by athleticism. With zines, posters, bags, jump ropes and even a few pairs of Nike shoes on display, the Athletic’s storefront is more of a gift shop for the sporting enthusiast than it is a standard-issue sock store.

See some photos of their space in the Gallery and swing through their shop if you find yourself in Portland, or browse their stock online.

The Athletic
925 NW 19th Ave
Portland, OR
M-Fri 12pm – 6pm
Sa-Sun 12pm – 5pm

Mar 30, 2015 8 comments
A Familiar Dropout Face

For years I’ve admired the Vanilla and Speedvagen dropout design and yesterday, I finally got to visit their home at the Vanilla Workshop in Portland. While I work on the photos of the space and the bikes, I’ll share with you a photo I took of an in-progress Vanilla road bike.

Expect more to come…

Mar 27, 2015 Comments are OFF
River City Bicycles Turns 20!

The local bike shop has undergone a bit of stress over the past decade. Online sales from steep discount sites have crippled many shops, forcing them to close, so anytime a LBS stays open for 20 years, it’s worth noting. While River City Bicycles is far from my own local shop, they’ve always treated me like one of their own when I’m in Portland.

Congrats to the team and the community for two decades in the industry. If you’ve never been to RCB and you find yourself in Portland, it’s well worth the visit!

Oh and great freaking cap guys!

Mar 19, 2015 1 comment