Category Archives: Richard Sachs
Brittlee Bowman’s House Industries Richard Sachs Team Cross Bike

With the 2014-15 cyclocross season ramping up and the House Industries / Richard Sachs show at Rapha NYC tomorrow, the guys at House just posted some exceptional photos of Brittlee Bowman’s team cross bike to up the ante.

My favorite part of this project: it’s a damn race bike! Not a showpiece. Well, tomorrow night it will be. Make sure you RSVP for the show at Rapha and see more details below.


Aug 21, 2014 15 comments
Richard Sachs Cinelli Bar Tape

Before you get all excited, this is just the first run of samples, taken from Richard’s Facebook. House Industries and Sachs spent a lot of time working on the design. I think it looks awesome and can’t wait to see it all muddy at cross races, hopefully this year. Head over to the ATMO FB for more.

*edit, Richard posted an update in the comments. The tape is 30-40 days out, so keep an eye on the Richard Sachs Cyclocross Team site.

Jun 11, 2014 3 comments
Richard Sachs: On In-Shop Photography

Last week on Facebook, I read Richard Sachs complaining about how his new camera, the Sony RX100 wasn’t delivering quality photos like he had hoped. From there, a torrent of fans replied with a mountain of tips, ranging from “get a tripod” to “get a photo studio”. I emailed Richard promptly and offered some advice.

He was shooting wide open with the RX100 on auto. My first advice: set it to aperture priority, then stop it down to around f3.2 to f5.6. After explaining what that meant, Richard went back into his shop and started taking more photos and he was pleased with the results.

Personally, I love watching the process a frame builder goes through while assembling a frame, as much as I enjoy the final product. Part of that entails documentation. No builder wants to call in their photographer buddy to shoot while they’re brazing or welding, so it helps to have a pocket-sized camera like the RX100, the right settings and a steady hand.

Builders like Bishop, Richard Sachs, Firefly, JP Weigle, Winter, MAP and others I’ve featured here do a great job at documenting their process and I think that’s a large reason for their customer’s, both returning and future, engagement.

See more of RS’s work at his Flickr.

I’ve since given my RX100 to Lauren, who was convinced she needed a 5Dmkiii and a f2.8 24-70mm mkii L lens to travel to Myanmar for her work. After giving her a tutorial, she loves it. Meanwhile, I’ve just opted to shoot more 35mm film

Mar 3, 2014 5 comments