I shoot so many photos of people riding through the city that I don’t even consider this work anymore. It’s like a second nature. So when Bern asked me to shoot Billy “Souphorse” for their Interbike booth, we just headed out into the city like any other day. I’m very stoked on these photos and I can’t wait to see them printed up large at the Bern booth.
Ok, this is very interesting on many levels. It’s like an airbag for your head and while most attempts at projects like this are far-fetched, the Invisible Bike helmet actually feels very real. Personally, I think a bike helmet that fits you, both physically and stylistically will be a joy to wear. Or you could wear a weird scarf-looking thing… See more at the Invisible Bicycle Helmet.
“Giro, the cycling world’s design leader since 1985, announced today the Air AttackTM, defining the next generation of cycling helmets. With a systematic approach to design and wind tunnel–tested performance, the Air AttackTM offers reduced aerodynamic drag, light weight and tremendous cooling power. Taken together, these factors can help riders to use their power more efficiently, creating what Giro calls “Free Speed”. The Air Attack will be available in two versions – including one with a magnetically-anchored optical shield, with MSRP of $200 USD and $240 USD respectively. The helmet will be available in Spring 2013.”
Shown above is the helmet without the Carl Zeiss Vision shield, to see more, check out a video below.
Delaware-based typography foundry House industries and Seattle artist Sasha Barr have collaborated with Giro on 4 special edition Reverb helmets. These are available now, through Giro or your local shop. Head over and swoop.
“Chris McNally is a San Francisco-based artist who fell in love with bicycles and art at an early age. As an illustrator, the need to get out for a ride has always been a part of Chris’ creative process, even if the ride is just across town to his studio. In this first session we ride along with Chris on the streets of San Francisco, from his home in the Richmond to his studio in the outer Mission district, as he talks about how important the ride is to his life and work.”
After making one of the sickest race helmets last year, Giro has once again made a limited run of prize helmets for the 2012 Red Hook Crit. Since I won last year’s race by like 20 minutes, Dave sent me one and I’ve been wearing it nonstop for the past year. Who’s gonna win this year’s event? I’ll finally be able to attend the event this month for the first time in three years. Can’t wait!