This is perhaps one of the most beautiful cycling videos I’ve seen all year and it doesn’t hurt to have such great people in it! Juliet Elliott and Dave Noakes and got to ride in Talamona, a small town in the heart of the Italian Alps, where Met is based.
ICEdot was at Frostbike and while I didn’t spend a whole lot of time looking at it, it caught my attention. I ride by myself almost always, as I’m sure most of you do too. What’s your take on this?
I’ve missed posting about the past few Giro First Friday products but these Pink Aeon Leader Helmets look great:
“The ultimate cycling helmet combines a lightweight feel with a skull-hugging fit and robust protective capability. It puts the wind to work for you, keeping you cool and comfortable no matter how far or fast you ride. And it practically disappears when you put it on. That helmet is the Aeon. Our premium performance helmet designed to meet the demands of the world’s most iconic roads and best riders.
A version of this stunning pink and rhodamine colorway was first seen last year at the Giro d’Italia, on the heads of race leaders including overall winner Ryder Hesjedal of Team Garmin-Sharp. It is now available to you, our fans, in a limited quantity on Facebook.
We produced 50 of these worldwide, and when they’re gone they’re gone for good. Unless you’ve got what it takes to earn one on the road… ”
Check out Juliet Elliot riding for Met Helmets.
POC, a Swedish company that just introduced their Tempor helmet and personally, I like the design, as far as time trial helmets go. The Tempor helmet comes in blazing orange and black, both of which are featured at POC’s website. The more I look at this thing, the more I like it. Is that wrong? If you’re going to Interbike, swing by their booth (19131) and see for yourself.
I shoot so many photos of people riding through the city that I don’t even consider this work anymore. It’s like a second nature. So when Bern asked me to shoot Billy “Souphorse” for their Interbike booth, we just headed out into the city like any other day. I’m very stoked on these photos and I can’t wait to see them printed up large at the Bern booth.
Ok, this is very interesting on many levels. It’s like an airbag for your head and while most attempts at projects like this are far-fetched, the Invisible Bike helmet actually feels very real. Personally, I think a bike helmet that fits you, both physically and stylistically will be a joy to wear. Or you could wear a weird scarf-looking thing… See more at the Invisible Bicycle Helmet.
“Giro, the cycling world’s design leader since 1985, announced today the Air AttackTM, defining the next generation of cycling helmets. With a systematic approach to design and wind tunnel–tested performance, the Air AttackTM offers reduced aerodynamic drag, light weight and tremendous cooling power. Taken together, these factors can help riders to use their power more efficiently, creating what Giro calls “Free Speed”. The Air Attack will be available in two versions – including one with a magnetically-anchored optical shield, with MSRP of $200 USD and $240 USD respectively. The helmet will be available in Spring 2013.”
Shown above is the helmet without the Carl Zeiss Vision shield, to see more, check out a video below.