Deluxe Cycles in Brooklyn teamed up with Thrash Stash on a Mystifying Oracle capsule collection. Don’t miss out on this one! Great video, Terry!
Full Frame Collective continues their video project with Brooklyn’s King Kog…
I’m liking what I’m seeing here guys!
Brooklyn Red Hook Crit No. 9
Photos and words by Chris Lee
The clouds hung very grey and ominous that morning. No surprise since it rained for most of the day prior. Nevertheless, as soon as the announcement was made that qualifying rounds would begin, the sun broke through the clouds and the ninth iteration of the Red Hook Crit was on.
With every year, there seems to be an inevitable metamorphosis. Admittedly, RHC is not the birthday celebration race that it once was. Nowadays, banners of corporate sponsors don the barricades, along with newly acquired bicycle sponsor, Specialized. But the allure and the romance of RHC still remains and the level of competition becoming elevated with every stop. This year brought pro, elite and working class athletes from 48 countries, hungry to represent their team and country on the podium. This was especially true in the women’s field who, in many ways, were the most eager to bring the spotlight to their efforts, which indeed shined brightly.
While this year’s Crit was not without it’s fair share of controversy and bloodshed, a fiercely competitive male and female peloton chose their champions. In the end, Ainara Elbusto, an Italian representing Conor WRC, fought through crashes and sprinted for the win in the women’s race while Colin Strickland, an American representing Allez Allez-Specialized, broke away for a solo win after a devastating crash in the men’s field involving a stalled moto.
Although it’s not certain what the next metamorphosis will look like for the Red Hook Crit. What is certain is that anyone can still earn the top spot on the podium, pro or amateur, which makes this race’s allure even stronger every year.
… and with a new bike sponsor, Specialized, who has artist McKenzie Sampson designing the team kits and bikes for their new squad, Allez Allez. With a new sponsor comes new prize bikes and here are the two prize bikes for the winners of Brooklyn, this Saturday, April 30th. Stay tuned for more coverage…
What is a “Log Lady?” and where can you see one? Next Wednesday All-City organized a series of release parties. Check out the details below.
Deluxe was born from the experience of the mechanics and riders who work in the shop. The business itself is built around building deeper, more intimate relationships with the customers, the suppliers, and everyone down the line. Every bit of the shop has more effort and thought put into it: The focus here is quality over quantity. Being confined to a studio space improves the quality of the work and attention to detail of what is being produced – this is possible without the distraction of the storefront and what that entails. You walk into Deluxe and you realize how intimate the space is. Located in Bed-Stuy in Brooklyn, the lofty studio feels more like someones living room than a traditional bike shop.
… and I’ll watch every one.