A Few Rides in With the Omata One Cycling Computer Aug 28, 2017

Ever since Brian Vernor first told me about Omata and consequently, seeing their Kickstarter begin last year, I was intrigued by their unique cycling computer. I, like many people, still wear a wrist watch, in an era when we are constantly glued to our phones or laptops. Let’s be honest, a classic watch is a luxury item. We don’t need it to function in today’s world, yet many people still use them, even when there are loads of “tech” watches on the market, there’s something comforting about an analog face. Personally, I’m not against GPS watches like my Suunto, yet I would never wear an Apple Watch, or any other square and super tech-looking watches. Perhaps that’s what drew me to the Omata.

Its design aesthetic and m.o. appealed to me. The data is presented in an analog, almost static interface, with the most notable visible change being the speedometer hand. All other functions move so slowly on the face that you really spend more time looking at the road and less at the computer, another gripe I have with instantaneous cycling GPS devices – there’s just too much information being displayed, or flashing simultaneously – they’re distracting. My read on the Omata One, after a few rides, is that it is as luxurious as a wrist watch, yet completes the aesthetic of a bike, rather than competes with it. Expect a full review once I log more miles with this device, I was just so intrigued by it that I had to post something in the interim. If you’re interested in pre-ordering, or just reading more about the One, head to Omata.

  • Area45

    I think this would be perfect on a classic rando bike. They look great.

    • That’s for sure, even with fenders!

      • Area45

        Send me one to demo once I get the fenders done! haha

        • You’re more than welcome to use this while I’m out of town next week!

    • AlTilleythebum

      When the price comes down I’d love one for my vintage road bike, but it will need a shim for 26.0 bars. (Not that a shim is hard to make, but just FYI.)

  • Dobry

    This looks so cool and I imagine it’s a pleasure to use. I love the idea of knowing the basics without having all this data compete with your ride or (in busier areas) your awareness of other road users. That being said, I’m not sure if, having made it for many years post ride computer, I’d be willing to drop $550 for “nice to have” info. But I could definitely see a market for this. I like the way these folks think and I hope they do well.

  • Sublime by Default

    This product is too much for my budget and needs, but it looks so damn good I may cut out a photo and stick it on my handlebar.

  • Nate-o

    Looks great! So $$! Bad name for the Japanese market — お股。

    • the translation is a little different and in Japan those little differences mean a lot. haha

    • caliente

      oh gosh!

  • Jan Kreuels

    FYI: there’s a swiss company that has developed a similar thing (also launched via kickstarter) http://www.moskitowatch.com/

  • Peter Chesworth

    Just a lovely bit of kit. It also avoids having too much functionality and stuff that is never used.

  • Daniel Smith

    I totally agree about the wrist watch. I wear my Alessi Record everyday. It’s clean and simple and does exactly what I need it to do. Maybe someday I’ll get a Shinola watch instead of a new bike. Also, the Omata is putting off a real vintage sports car / plane aesthetic that I really like!

  • walshy4president

    If Dieter Rams designed a cycling computer. A beauty!

  • breed007

    Looks cool but I wouldn’t be willing to give up my Garmin’s navigation features. I’d be happy to get rid of all the virtual partner stuff flashing up on the screen though…

    • I use Galileo, a free app that runs on airplane mode and has been way more accurate than cycling computers in the past, plus it lists gas stations, food stops and other essential route planning features.

      • caliente

        You should do a piece about Galileo. Sounds interesting!

  • Smithhammer

    If you ride and don’t Strava/social media the shit out of it, did it really happen?

  • Can’t afford but can appreciate. A thing of beauty.