The Rouge Roubaix Builder Challenge Epilogue

While the Rouge Roubaix and coincidentally, the Rouge Roubaix Builder Challenge were both huge successes this year, there were a few things that I felt needed recognition. These can best be broken into a few groups: Chris Diminno’s hard work keeping us all fed, Mosaic’s team of ladies that crushed it, Will Jones’ dedication to the safety of racers and last but not least, the vernacular found in the Deep South.

Chris Diminno is the KOK, the king of the kitchen.

Ever wonder who makes all that delicious shit we were eating during the Rouge Roubaix? This man. As head of the Gourmet Century and general maker of awesome food, Chris Diminno was in charge of keeping three teams, plus journalists, plus mechanics, plus a stressed photographer (me) fed. With a few people being vegetarian, he had to run the gamut of gourmet offerings and believe me when I say he did not disappoint.

Diminno's Delicious Shit

That shit was delicious.

The Boulder Bad-asses (unofficial name)
Meredith Miller, Kristen Legan and Liz Barcheck

Next, the Mosaic ladies. Well, technically, they all race for teams already, so at the risk of getting them in trouble with their sponsors, we’ll just say the Boulder Bad Asses. Anyway, these three women showed up and cleaned up. Their presence at the race was more than appreciated and I can only hope they’ll return next year. Personally, for the longevity of events like the RRBC and the Rouge Roubaix in general, I’d love to see more women’s teams come out and race.

Will Jones marking the portal to hell.

Will Jones is the official race organizer, coordinator, schemer, route safety patrolman and in general, runs the show at the Rouge Roubaix. He’s a hard working, dedicated, clever man, who through it all, remained calm and was always available to help out. Here’s Will now, spraying marking paint over a “portal to hell.”


Last but not least, the Deep South… There are few places in the world as unique as this region of the country. Having grown up below the Mason Dixon line, it’ll always have a special place in my heart. Counter to popular opinion, the people here were welcoming, helpful and extremely kind to the racers. The landscapes provided ample back drops and vignettes, causing me to stop in my tracks multiple times to document the vernacular.

The 2015 Rouge Roubaix and the Rouge Roubaix Builder Challenge will continue on again next year. Hopefully both with grow and expand to include more racers and more frame builders. I think it’s safe to say that everyone left this event counting the days until next year… Stay tuned for future updates as events warrant.


Don’t forget to check out these Galleries:

The 2015 Rouge Roubaix
The 2015 Rouge Roubaix Builder Challenge: Argonaut
The 2015 Rouge Roubaix Builder Challenge: Breadwinner
The 2015 Rouge Roubaix Builder Challenge: Mosaic

  • Trevor Martin

    Loved this. Makes me miss the south. Looks like I’ll need to sign up for the Moots ride and fall in love with the farm roads of CO now.

  • Ultraclyde

    This ride is now on my list if my fitness ever gets close. I love riding in the south in spite of the widespread lack of cycling infrastructure. On my last exploration my ride partner and I were miles from civilization on carbon bikes, in full kit, on a dirt road, running low on water. We came around a bend to a one lane bridge blocked by a parked pickup truck surrounded by spent shotgun shells and two shirtless guys fishing. After saying a quick hi and skirting the truck half expecting trouble, I turned back and asked if they happened to have a bottle of water we could have since our ride had ventured a bit further than intended. We were quickly given two iced down bottles and spent 15 pleasant minutes talking about where we’d ridden and where we were going, about who owned all the property on the road, about how the fishing was…. Even the good ol’ boys are okay around here.

    • John Watson

      Ride the Fondo!

      • Ultraclyde

        Yeah….that’s what I was talking about! No way I’m a racer boy. Way too many beers and twinkies in my past for that.

        • John Watson

          Totally understand. Next year we might shift focus to the Fondo… “Might”

  • Ryan Jones

    I think this is the best shoot you’ve done. photos are amazing.

    • John Watson

      Thanks man!

  • tony365

    Really nice Mr Watson. Really f-ing nice

  • geoff.tewierik

    Pic #13, what’s frying in the pan? Bone in chicken thighs?

    • John Watson